Innovative Fintech exec to focus on scaling the business and improving general digital knowledge

CHICAGO, March 24, 2022 /PRNewswire/ — Confirmed Charge, a leader in mortgage lending and digital money companies, today announces it has named veteran advertising government Sanjay Gupta as its new Main Internet marketing Officer and Chief Digital Officer.

“Sanjay has the proper working experience to enable us come to be a Fintech leader,” said Assured Rate President and CEO Victor Ciardelli. “He is a genuine electronic innovator, and I know he will offer a ton of firepower to our goal.”

Gupta will be responsible for functioning all of Assured Rate’s advertising and marketing initiatives, such as branding, marketing, immediate marketing, social media and PR. His electronic duties will consist of creating an even additional seamless knowledge on both of those and the company’s mobile app. In addition, Gupta will also emphasis on considerably scaling Guaranteed Rate’s shopper direct small business.

Gupta joins Guaranteed Charge immediately after the company’s record-setting 12 months with additional than $116 billion in total loan volume in 2021.

“Assured Price has an amazingly sturdy standing for placing the client first by concentrating on electronic innovation,” mentioned Gupta. “I am very enthusiastic to get to do the job and support make massive matters materialize that keep on to mature the business enterprise across several channels.”

Gupta delivers extra than two decades of knowledge major advertising and marketing endeavours for some of the most recognized names in fiscal companies, which includes Lender of The us, AllState and Ally Economical. He most lately served as EVP, Head of Customer Methods & Results at TIAA, where he was accountable for taking care of enterprise strategy, analytics and economical products.

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A graduate of the College of Mumbai, he gained his Grasp of Small business Administration from the College of Texas at Austin, and has held Board positions at ICF International, Mobile Advertising Affiliation and the Association of National Advertisers.

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About Confirmed Level Organizations

Confirmed Fee Businesses is a leader in house loan lending and electronic financial expert services. Headquartered in Chicago, the Guaranteed Fee Corporations has more than 10,000 staff in around 850 branches across the U.S., serving all 50 states and Washington, D.C. Given that its launch in 2000, Assured Fee Firms has served more than 1 million property owners with house purchase loans and refinances, with a total loan quantity of a lot more than $116 billion in 2021 by itself. The company has cemented by itself as an market leader by introducing progressive technological know-how, presenting small premiums and delivering unparalleled buyer support. Honors and awards consist of: Prime Lender for On the internet Assistance for 2018 by U.S. News & Earth Report Best Mortgage loan Financial institution for On the web Loans and Most effective Home loan Loan company for Refinancing by NerdWallet for 2021 HousingWire’s 2020 Tech100 award for the firm’s industry-primary FlashClose℠ engineering No. 3 position in Scotsman Guide’s 2021 checklist of Top Retail Mortgage loan Lenders Chicago Agent Magazine’s Loan provider of the 12 months for six consecutive years and Chicago Tribune’s Best Workplaces checklist for 7 consecutive yrs. Go to for a lot more information.

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